Ishishini leTie: Ithuba eliNgenenzuzo

Ngaba ujonge ukuqala ishishini kodwa awuqinisekanga ukuba ungaliqala ngaphi?Ngaba ukhe waqwalasela ihlabathi lefashoni kunye nezixhobo?

Ngokukodwa, ngaba ukhe wacinga ngokuqala ishishini lokubopha?Amaqhina ayinto ebalulekileyo kwihlabathi lefashoni yamadoda.

Bangakwazi ukuphakamisa nayiphi na impahla, bongeza i-pop yombala okanye iphethini.Kwaye ngesicwangciso esifanelekileyo, banokuba nengeniso emangalisayo.

Kutheni Uqala Ishishini Leqhina?

Ithuba lenzuzo kwishishini le-tie libalulekile, ngokutsho kwengxeloIingxelo zoPhando ezingama-360, imakethi yehlabathi jikelele kulindeleke ukuba ikhule kwi-CAGR ye-4.5% ngexesha lika-2023-2030.Kwaye ngenani elandayo lamadoda atyala imali kwiisuti kunye nokunxiba okusesikweni komsebenzi kunye nezihlandlo ezikhethekileyo, akuzange kubekho ixesha elingcono lokungena emarikeni.

Kodwa ayisiyonto yokwenza imali kuphela - Ukuqala ishishini lakho lexesha allIWS ye-Creative Expression kunye nokuyila iimveliso ezizodwa eziphuma kumntu okhuphisana naye.s.Uya kuba nolawulo kuyo yonke into yenkampani yakho ukusuka kwintengiso kunye neendlela zokuthengisa.

Kweli nqaku, siya kukukhokela kwinyathelo ngalinye lokuqala ishishini lakho lokubopha, ukusuka ekuqhubeni uphando lwentengiso ukuya kumaqhina okuvelisa kunye nokusungula uphawu lwakho.Ke masingene ekudaleni ishishini eliyimpumelelo eliphuma phandle emarikeni!

Uphando lwemakethi

Ukuchonga abathengi ekujoliswe kubo kunye nabo bakhuphisana nabo

Ngaphambi kokuba uqale ishishini lokubopha, kubalulekile ukuchonga abathengi ojolise kubo kunye nabo bakhuphisana nabo kwimarike.Ukuqhuba uphando olucokisekileyo lwemarike kuya kukunceda uqonde ukuba zeziphi iintlobo zonxibelelwano ezidumileyo phakathi kwabantu abathile, njengeminyaka, isini, kunye nomsebenzi.

Olu lwazi luya kukunceda wenze i-brand ehambelana nabaphulaphuli ojolise kubo kwaye uhluke kubakhuphisana nabo.Ukuphanda abantu okhuphisana nabo kubalulekile ekuqondeni imeko yemarike.

Jonga kwimveliso yabo enikezelayo, amaqhinga amaxabiso, amaqhinga okuthengisa kunye nophononongo lwabathengi.Oku kuya kukunceda ufumane izikhewu kwiimarike onokuthi uzigcwalise ngemveliso okanye inkonzo yakho eyodwa.

Ukuhlalutya iiTrendi kuShishino lweTie

Kubalulekile ukubeka iliso kwiindlela ezihamba phambili kwishishini le-tie ukuze uhlale uphambi kokhuphiswano.Ukuqonda iipateni ezinje ngombala okhethwayo okanye izimbo ziya kuqinisekisa ukuba imveliso yakho enikelwayo ihlala ifanelekile kwindawo yokuthengisa ehlala itshintsha.

Enye indlela elawula ishishini ngoku yifashoni ezinzileyo.Abathengi abaninzi bafuna iinketho zokusingqongileyo xa kuthengwa iimpahla ezibandakanya amaqhina.

Cinga ngokusebenzisa imathiriyeli eco-friendly efana nomqhaphu ophilayo okanye ilaphu le-bamboo kumaqhina akho.Omnye umkhwa oye wafumana amandla kwiminyaka yakutshanje kukwenza ngokwezifiso.

Abathengi bazimisele ukuchitha imali eninzi kwiimveliso ezilungiselelwe ngokukodwa kwiimfuno zabo ezinokufezekiswa ngeepatheni zomntu okanye iimonograms kwingqokelela yeqhina.Ngokuqhuba uphando olucokisekileyo lwentengiso kunye nokuchonga iindlela kushishino ngaphambi kokuba uqalise ishishini lakho, uya kuba nakho ukwenza isicwangciso sophawu esiyimpumelelo esidibana nabathengi abanokubakho ngelixa bemi ngaphandle kwabo bakhuphisana nabo.

Isicwangciso soShishino

Uqikelelo lwezeMali

Ishishini lakho leqhina linokuphumelela kuphela ukuba linengeniso.Ukuqinisekisa ukuba wenza imali, kufuneka uphuhlise uqikelelo lwemali oluyinyani.Oku kubandakanya ukuqikelela iindleko zakho zokuqalisa, ukumisela ingeniso ekujoliswe kuyo kunye nokudala uqikelelo lokuhamba kwemali.

Qinisekisa ukuba uphendula zonke iindleko ezifana nerenti, izinto eziluncedo, imivuzo kunye neendleko zentengiso.Isicwangciso sezemali esiphuhliswe kakuhle siya kukunceda uqonde isixa senkxaso-mali oyidingayo ukuze uqalise kwaye kuya kuthatha ixesha elingakanani ukuba ishishini lakho libe nengeniso.

Iindlela zokuThengisa

Ukuze ukhuphisane kushishino lweqhina, kuya kufuneka uphuhlise iindlela zokuthengisa ezinamandla ezikunceda ukuba uphume kukhuphiswano.Oku kubandakanya ukuseka isazisi sophawu, ukugqiba isicwangciso sakho samaxabiso, ukuchonga abaphulaphuli ojolise kubo kunye nokuphuhlisa isicwangciso sokuthengisa esigxile kwintengiso yemidiya yoluntu okanye ezinye iindlela zokufikelela kubathengi abanokubakho.Unokukhetha ukusebenza kunye ne-arhente yangaphandle okanye umcebisi ojongene nokuthengisa ukuze wenze isicwangciso esisebenzayo.

IziCwangciso zokuSebenza

Izicwangciso zakho zokusebenza kufuneka zibandakanye yonke into ukusuka kubasebenzi abaqeshwe kunye nokukhetha abathengisi, ukuseta iinkqubo zolawulo lwempahla kunye nemiyalelo yokuthumela.Kubalulekile ukuba ube neenkqubo ezineenkcukacha ezikhoyo kwisigaba ngasinye sokusebenza kweshishini ukuze yonke into ihambe kakuhle.Qinisekisa ukuba uqwalasela naziphi na iimfuno zolawulo okanye imigangatho yoshishino xa uhlanganisa isicwangciso sakho sokusebenza.

Ukuba nesicwangciso seshishini esibhalwe kakuhle akuncedi kuphela ekukhuseleni imali kodwa kukwasebenza njengesikhokelo kubomi benkampani.Ukuhlaziya ngokuqhubekayo kunye nokuhlaziya njengoko kuyimfuneko kuya kunceda ukuqinisekisa ukuba akukho nto iwela kwiintanda endleleni.

Izixhobo zokuFumana: Ukufumana ezona zixhobo zibalaseleyo kuMakhonkco akho

Ukufumana izixhobo ezifanelekileyo kubalulekile ekwenzeni amaqhina akumgangatho ophezulu.Isilika, umqhaphu, kunye noboya zonke ziinketho ezithandwayo kwilaphu lokubopha.

Imathiriyeli nganye ineempawu zayo ezizodwa ezimisela ukufaneleka kwayo ukusetyenziswa kwiiqhina.Isilika yenye yezona zinto zidumileyo ezisetyenziswa ekwenzeni amaqhina ngenxa yokuthamba kwayo nokubengezela kwayo.

Ikwahlala ixesha elide, ihlala ixesha elide, kwaye igcina imilo yayo kakuhle.Umqhaphu, kwelinye icala, lolona khetho lufikelelekayo kunesilika.

Iyaphefumla kwaye kulula ukusebenza nayo kodwa inokushwabana lula.Uboya lolunye ukhetho olubonelela ngokufudumala kunye nokuqina kodwa lusenokungabi nobunewunewu obufana nesilika.

Ukuseka uBudlelwane naBaboneleli

Nje ukuba wenze isigqibo malunga nokuba yeyiphi imathiriyeli ofuna ukuyisebenzisela amaqhina akho, kubalulekile ukuseka ubudlelwane nababoneleli abanokubonelela ngemathiriyeli ekumgangatho ophezulu rhoqo.Enye indlela yokufumana ababoneleli abafanelekileyo kukuzimasa imiboniso yorhwebo okanye imisitho yoshishino apho abathengisi babonisa ngeemveliso zabo.

Oku kukuvumela ukuba udibane ubuso ngobuso nabathengisi abanokubakho kwaye ufumane imvakalelo engcono yomgangatho weemveliso zabo.Enye indlela yokufumana ababoneleli ngophando lwe-intanethi okanye ukuthunyelwa kwamanye amashishini kwishishini lakho.

Xa ukhetha umthengisi, qwalasela izinto ezifana nexabiso, umgangatho wezinto ezithengisiweyo, amaxesha okuthumela / ukhetho lokuhambisa olukhoyo, imigaqo yokuhlawula / imiqathango enikezelwa ngabo njl njl. Ukwakha ubudlelwane obuqinileyo kunye nabanikezeli bakho nabo kunokunceda ukuqinisekisa ukuba babeka phambili ishishini lakho xa uzalisekisa imiyalelo. okanye ukubonelela ngohlaziyo malunga nokunikezelwa kwemveliso emitsha okanye ukukhushulwa kweentengiso ezizayo njl., ngoko unganqikazi ekwakheni ubudlelwane bexesha elide kunye nabo!

Ukuyila amaqhina

UbuGcisa boYilo

Ukuyila amaqhina yinkqubo yokuyila efuna iliso elibukhali kwiinkcukacha, ukuthanda ifashoni, kunye nokuqonda ukuba yintoni eyenza iqhina ligqame.Ukuqesha abaqulunqi abanetalente abanembono eyodwa kunye namava ekusebenzeni ngamalaphu kubalulekile ekudaleni amaqhina anesitayile kwaye asebenzayo.

Umbala, iipatheni, kunye nesimbo

Uvavanyo lungundoqo xa kuziwa ekuyileni amaqhina.Imibala eyahlukeneyo inokukhupha iimvakalelo ezahlukeneyo kwaye ibeke ithoni yempahla, ngelixa iipatheni zingongeza ubunzulu kunye nobuqhetseba.

Ukusuka kwimigca engqindilili ukuya kumachaphaza afihlakeleyo epolka, kukho iinketho ezingapheliyo xa kufikwa ekudaleni uyilo olulodwa oluthetha ngesazisi sophawu lwakho.Isitayela seqhina sibaluleke ngokulinganayo njengoko sichaza indlela i-tie eya kunxiba ngayo - ingaba iya kuba yi-skinny okanye ibanzi?

I-Classic okanye imfashini?Ngokuzama iindlela ezahlukeneyo, unokubonelela ngeendlela ezahlukeneyo ezibhenela kwizinto ezithandayo.

Izinto eziphathekayo

Ukongeza kwizinto zoyilo ezifana nombala kunye nepateni, izixhobo nazo zidlala indima ebalulekileyo kwinkqubo yoyilo.Uhlobo lwelaphu elisetyenzisiweyo luya kuchaphazela indlela i-tie edibanisa ngayo kwaye ivakalelwa ngolusu.

Iimathiriyeli ezikumgangatho ophezulu ezifana nesilika okanye uboya azibukeki nje zitofotofo kodwa zikwahlala ixesha elide kuneendlela ezingabizi kakhulu njengepolyester.Ukuyila amaqhina kufuna zombini ubuchule kunye nengqalelo kwiinkcukacha.

Ukuqesha abaqulunqi abanetalente abawuqondayo umbono wophawu lwakho kubalulekile ekudaleni uyilo olulodwa olugqamayo kukhuphiswano lwentengiso.Ukuzama ngemibala eyahlukeneyo, iipateni, amalaphu, kunye nezitayile zikuvumela ukuba ujongane nezinto ezahlukeneyo zokunambitha ngelixa uhlala unyanisekile kwisazisi sophawu lwakho.

Ubudlelwane bokuvelisa

Iqabane kunye nabavelisi abanokuvelisa amaqhina akwiMgangatho oPhezulu ngeXabiso elifikelelekayo

Nje ukuba ugqibe uyilo kunye nemathiriyeli, lixesha lokufumana umenzi onokuvelisa amaqhina akho kwisikali sobunzima.Khangela abavelisi abaziingcali ekwenzeni iqhina, kwaye ube namava okusebenza ngemathiriyeli oyikhethileyo.

Fumana iisampulu ezenziwe kubavelisi abohlukeneyo phambi kokuba ugqibezele enye.Gqiba ngezixa oza kuzifuna, njengoko abanye abavelisi banokuba neemfuneko zokuodola ziphezulu kakhulu kwiimfuno zakho.

Thetha amaxabiso kwaye ucele ixesha lemveliso kunye nokuhanjiswa.Khumbula ukuba umgangatho ubalulekile, kodwa kunjalo namaxabiso ukuba ufuna ukukhuphisana kwimarike.

Qinisekisa Ukuba Iinkqubo Zokuvelisa ZineNqobo Esesikweni kwaye ziZinzile

Njengomnini-shishini onoxanduva eluntwini, kubalulekile ukuqinisekisa ukuba ukwenziwa kweemveliso zakho akwenzakalisi abantu okanye okusingqongileyo.Buza abanokuba ngabavelisi malunga neendlela zabo zokuziphatha: ngaba babahlawula ngokufanelekileyo abasebenzi babo?

Ngaba zibonelela ngeemeko zokusebenza ezikhuselekileyo?Ngaba basebenzisa iinkqubo ezizinzileyo zokuvelisa?

Kubalulekile ukwazi ukuba amaqhina akho avela phi kwaye aveliswa njani.Cinga ngokusebenzisana nabavelisi abasebenzisa imathiriyeli eco-friendly okanye iifayibha eziphinda zisetyenziswe kwinkqubo yabo yokuvelisa ukuba uzinzo yinxalenye ebalulekileyo yesazisi sophawu lwakho.

Ungaphinda ufune ukukhetha abavelisi basekhaya endaweni yokukhuphela phesheya njengoko kuya kunciphisa ukukhutshwa kwekhabhoni ekuthuthweni kwempahla kwihlabathi jikelele.Ukufumana umenzi ofanelekileyo kubalulekile ekuveliseni amaqhina akumgangatho ophezulu ngexabiso elifikelelekayo ngeli lixa uqinisekisa ukuba iinkqubo zokwenziwa kwemveliso ziyalandelwa.

Intengiso kunye neeNtengiso

Ukuqulunqa iSazisi seBrand eSomeleleyo ngamaPhulo eNtengiso asebenzayo

Ukuze uphumelele kwishishini leqhina, kufuneka uphuhlise isazisi sophawu olomeleleyo esikwenza wahluke kwabo ukhuphisana nabo.Ufuna abathengi banxulumanise ibhrendi yakho nomgangatho ophezulu, amaqhina anesitayile abenza bazive bezithembile kwaye bephucukile.Ukuphumeza njani oku?

Ngokwenza umkhankaso wokuthengisa osebenzayo ogxininisa amanqaku akho okuthengisa awodwa kwaye ugxininisa into eyenza iimveliso zakho zahluke kwezinye izibophelelo kwimarike.Iphulo lakho lokuthengisa kufuneka libandakanye umxube wamajelo akwi-intanethi nangaphandle kweintanethi ukuze ukwazi ukufikelela kubathengi abaninzi kangangoko kunokwenzeka.

Qinisekisa ukuba lonke uphawu lwakho luyahambelana kuwo onke amajelo, kuquka izithuba zemidiya yoluntu, ikopi yewebhusayithi, kunye nezixhobo zentengiso.Ilogo yakho, imiyalezo, kunye nezinto zoyilo olubonwayo kufuneka zonke zisebenze kunye ukwenza uphawu lophawu oludibeneyo.

Ukusebenzisa iiplatifti zeMedia yeNtlalo ukufikelela kubathengi abanokubakho kwi-Intanethi

Amaqonga eendaba ezentlalo zizixhobo ezinamandla kakhulu zokufikelela abathengi abanokubakho kwi-intanethi.Ngokwenza umxholo obandakanyekayo ohambelana nabaphulaphuli ojolise kubo kumaqonga afana ne-Instagram, i-Twitter, okanye i-Facebook, unokuvelisa i-buzz malunga neemveliso zakho kwaye uqhube i-traffic kwiwebhusayithi yakho.

Ngaphezu koko, imidiya yoluntu ibonelela ngamathuba axabisekileyo okuzibandakanya ngokuthe ngqo nabathengi ngokuphendula izimvo okanye imiyalezo ngexesha langempela.Xa kuziwa kwintengiso yemidiya yoluntu kumashishini abopha ngokuthe ngqo, kubalulekile ukubonisa iindlela ezahlukeneyo abantu abanokunxiba ngazo amaqhina- hayi nje kwisetingi ezisesikweni kodwa nakwizinto eziqhelekileyo okanye zoyilo- oku kunceda abantu bazive ngathi banokusebenzisa iqhina elitsha nokuba abanawo umcimbi ozayo kungekudala.

Ukuzimasa iMiboniso yoRhwebo & neMisitho yokuBonisa iMveliso

Enye indlela yokufumana ukubonakala kweshishini lakho lokubopha kukuzimasa imiboniso zorhwebo kunye nemisitho apho unokubonisa iimveliso zakho ngokuthe ngqo kubathengi abanokubakho.Imiboniso yorhwebo ibonelela ngamathuba okunxibelelana nabanye abakwishishini kunye nokufumana ingxelo kubantu abaneendlela ezahlukeneyo nabakhethayo.

Xa uzimase le minyhadala, qiniseka ukuba idokodo lakho linomtsalane kwaye liyatsala amehlo.Ungade ukhuphe amaqhina ambalwa asimahla ukwenza abantu beze kujonga umboniso wakho!

Qinisekisa ukuba unazo iincwadana okanye izinikezelo ezikhoyo ezibonelela ngolwazi malunga neemveliso zakho kunye namaxabiso.Kuya kufuneka ukwazi ukuphendula nayiphi na imibuzo abakhoyo abanokuba nayo malunga nemathiriyeli esetyenziswa kwimveliso, inkqubo yokuvelisa, uzinzo, okanye izimbo ezikhoyo.

Ngokuphuhlisa isazisi sophawu oluqinileyo ngokusebenzisa amaphulo okuthengisa asebenzayo, ukusebenzisa amaqonga eendaba ezentlalo ngokuchanekileyo kunye nokuya kwimiboniso yezorhwebo okanye iminyhadala yokubonisa iimveliso unokukhulisa ishishini eliyimpumelelo kunye nexesha.Ukuthengisa kunye nokuthengisa zizinto eziphambili kulo naliphi na ibali lempumelelo yeshishini kodwa bathatha uvavanyo kunye nokuzinikela ukufumana oko kusebenza kuwe.

Ukusasazwa kunye noLungiselelo

Imijelo yoSasazo eLungileyo

Ukuseka amajelo osasazo asebenzayo ngundoqo ekufumaneni iimveliso zakho kubathengi ngokukhawuleza nangokulula.Oku kuya kufuna ukucwangciswa ngononophelo kunye nolungelelwaniso kunye nababoneleli bakho, abavelisi, kunye nabathengisi.

Enye inketho kukusebenza nomsasazi onokuphatha izinto zokuhambisa iimveliso zakho kubathengisi, ngelixa enye inketho kukuseka indawo yakho yokugcina kunye nemisebenzi yokuthumela ngenqanawa.Nokuba ucinga ntoni na, kubalulekile ukuba uqinisekise ukuba unazo iziseko zoncedo ukuze ulawule umthamo weeodolo olindele ukuzifumana.

ULungiselelo lokuThumela

Ukumisela izisombululo zolungiselelo lwee-odolo zokuthumela ngomnye umba obalulekileyo wokuqhuba ishishini.Kuya kufuneka uqwalasele izinto ezinje ngobunzima kunye nobungakanani beemveliso zakho, iindawo zokuthumela ngenqanawa, kunye namaxesha okuhambisa xa ukhetha umntu ophethe inqanawa okanye umboneleli wenkonzo.Enye indlela eqhelekileyo kukusebenzisa inkampani yeqela lesithathu (3PL) enokulawula zombini ugcino kunye nokuthunyelwa kwakho.

Kungenjalo, ungakhetha ukusebenza ngokuthe ngqo nabathwali abafana ne-UPS okanye iFedEx ukuba unezixhobo kunye nobuchule endlwini.Nokuba yeyiphi na indlela oyithathayo, qiniseka ukuba uyakwazi ukunika abathengi ngolwazi oluchanekileyo lokulandela umkhondo ukuze bazi ukuba ziya kufika nini iiodolo zabo.

Inkonzo yabaThengi kunye neNgxelo

Ukubonelela ngenkonzo ebalaseleyo yabathengi ngokujongana neenkxalabo ngokukhawuleza

Njengomnini weshishini elibophayo, kufuneka ubeke phambili ukwaneliseka kwabathengi.Ukufezekisa oku, bonelela ngoncedo olukhawulezileyo kubathengi abanenkxalabo malunga neemveliso okanye iinkonzo.Oku kunokufezekiswa ngokuba neqela lenkonzo yabathengi elisebenzayo neliphendulayo ekulula ukuqhagamshelwana nalo ngeendlela ezahlukeneyo ezifana ne-imeyile, ifowuni, okanye incoko ephilayo.

Khuthaza iNgxelo yoMthengi

Ingxelo evela kubathengi inokunceda ukuphucula ishishini lakho lokubopha.Khuthaza abathengi ukuba babelane ngeengcinga zabo kwiimveliso kunye neenkonzo ezibonelelwayo.Oku kunokwenziwa ngophando, iifomu zempendulo, okanye amaqonga eendaba ezentlalo.

Thatha impendulo yomthengi nzulu kwaye uyisebenzise ukwenza uphuculo apho kuyimfuneko.Cinga ngokwenza inkqubo yokunyaniseka kubathengi rhoqo.

Ukuqukumbela

Ukuqala ishishini leqhina kunokubonakala kunzima ekuqaleni kodwa ngezicwangciso ezifanelekileyo endaweni, inokuba lishishini elinika umdla nelinengeniso.Ukuqhuba uphando olucokisekileyo lwemarike nokuphuhlisa isicwangciso soshishino esibanzi esibandakanya ukufunwa kwemathiriyeli, ukuyila amaqhina, amaqhina okuvelisa, ukuthengisa kunye nobuchule bokuthengisa kunye nokusasazwa kunye nezisombululo zolungiselelo.

Nikeza ngenkonzo ebalaseleyo yabathengi ngokujongana ngokukhawuleza neenkxalabo ezivela kubathengi ngelixa ukhuthaza ingxelo evela kubo malunga nendlela yokuphucula imveliso yakho.Ngokusebenza nzima kunye nokuzinikela ekuphumezeni la manyathelo achazwe ngasentla inkampani yakho yeqhina iya kuchuma ngokuhamba kwexesha!